Crimson Pointe | Rockford, IL - Assisted Living
Crimson Pointe
(815) 398-7792

Our Staff

Crimson Pointe


Sarah Lech
Business Office Manager

As the Business Office Manager, Sarah Lech is the glue that holds Crimson Pointe together.  Since joining the team in 2014 as a part time receptionist, Sarah has consistently risen to the challenge of any new task presented to her.  When not balancing various tasks at the front desk (answering phones, greeting visitors, and meeting the needs of the residents and all of the employees at Crimson Pointe) she is working on her college classes and keeping her Sheltie, Roxy, out of trouble.  Sarah’s favorite part of her job is being presented with unique issues from residents and finding solutions to make the lives of our residents more fulfilled and complete.


Mike Barr
Sales Director

Mike Barr is the Sales Director at Crimson Pointe. Mike’s sales and marketing experience in the medical device and hospitality markets have served him well for over 4 years at Crimson Pointe Senior Living.  Mike is an avid bicyclist, tennis player and reader and feels passionate about his role at Crimson Pointe. “I didn’t grow up with Grandparents so it’s a joy to see and interact with 70 of them every day! Their stories and memories are priceless and I feel really great about our team making a difference in this important part of their lives.”


Theresa Hexom
Lifestyle 360 Director

Theresa Hexom is our Lifestyle 360 Director.  Theresa just celebrated her 15th anniversary working at Crimson Pointe!  She does a phenomenal job of keeping our residents engaged and active in our Lifestyle 360 Program.  As the original “Team Player”, she never hesitates to step in and help out in any role that is needed at Crimson Pointe.  “Over the past 15 years I have learned something new from each and every resident.  They are my teachers and have enriched my life.”

Susana Saucedo
Executive Chef

Chef Susana Saucedo credits her culinary success to hard work and dedication. Originally from Mexico, she moved to Rockford, IL with her family when she was 14 years old. She began her culinary career as a server, working her way to prep cook and then lead cook before pursuing her Dietary Manager Certification. Chef Saucedo worked for restaurants, hotels and convention centers before joining the Crimson Pointe Senior Living team.  “I love fresh spices and new tastes!  I find that working with wines and sauces can add so much to almost every meal!”        

Dale Delong
Maintenance Director

Dale DeLong has been the Maintenance Director at Crimson Pointe since 2015.  With 20 years of experience in building maintenance, Dale has been a huge part of the success of Crimson Pointe since day one of his employment.  An avid fisherman and all around outdoorsman, when he’s not found throughout the community repairing items, painting, or just chatting with one of our residents, you can find Dale at his lakeside retreat in Wisconsin.